Short Bio
Mamaearth is an Indian brand that specialises in natural and toxin-free personal care and baby care products. They are known for their focus on safe and sustainable formulations. Founded in 2016 by the couple Varun and Ghazal Alagh, Mamaearth has its headquarters in Gurgaon, Haryana. The couple started the company with a capital of INR 90 Lakhs from their pockets with the idea of creating products specifically for babies and children.
Overview
Company Name: | Mamaearth |
Also Know as: | N/A |
Type: | Private |
Industry: | Beauty Care |
Founded: | 2016 |
Founders: | Ghazal & Varun Alagh |
organization: | N/A |
Headquarters: | Gurgaon, Haryana |
Area Served: | India |
Revenue: | ₹1000 Crore |
Net Income: | ₹19.8 crore FY 22 |
Number of Employees: | 500+ |
Website: | https://mamaearth.in/ |
History
Mamaearth was born out of a desire to provide safe, natural, and toxin-free personal care and baby care products for families. The brand was founded by Varun and Ghazal Alagh in 2016. The brand’s name combines the concepts of “Mama” (mother) and “earth” to represent their commitment to providing products that are both nurturing and environmentally friendly.
The brand focused on creating products that are safe for babies and children and let the parents use them hassle-free. The brand’s name combines the concepts of “Mama” (mother) and “earth” to represent their commitment to providing products that are both nurturing and environmentally friendly.
Services
Mamaearth primarily focuses on product manufacturing and sales, they also provide various services to support their customers. Here are some of the key services offered by Mamaearth:
- Customer Support
- Product Information and Education
- Online Shopping
- Personalised Recommendations
- Subscription Services
Founder
Mamaearth was founded by Varun Alagh and Ghazal Alagh. They are a husband and wife duo who share a common vision of creating safe and natural personal care and baby care products.
Varun Alagh is an entrepreneur with a background in marketing. He holds an MBA degree and has previously worked in the consumer goods industry. Ghazal Alagh is a writer and marketing professional. She has a master’s degree in marketing and has worked in the media and advertising industry.
Achievements
Mamaearth is an Indian skincare and baby care brand that focuses on natural and toxin-free products. Mamaearth has become the first unicorn of 2022. Including this, Mamaearth has achieved several milestones and awards for their outstanding services and natural products.
Future Plans
Mamaearth has some significant future plans to grow the company and acquire more than 5 million customers in the upcoming year; by the end of 2024, the company might go public, creating brand awareness among customers and hiring more employees.