1 September 2023, Mumbai: Taylor Swift’s Eras Tour concert film is taking the world of ticket presales by storm, with an incredible $10 million in sales already, even before its release. This remarkable figure has already outshone the one-weekend total of BTS’s “BTS: Yet to Come” movie, which reached $8 million in sales earlier this year.
“The Eras Tour” concert film is scheduled to run for four weekends
Industry insiders are buzzing with excitement, eager to see how it performs on its opening weekend. The film’s marketing campaign is leaving no stone unturned, with a strong presence on social media, email promotions, and of course, the star power of Taylor Swift herself. It’s evident that fans can’t wait to experience this cinematic event.
The Exorcist Film shifts their date
In an interesting twist, news of this documentary caused the producers of the horror film “The Exorcist: Believer” to adjust their release date. Initially set to premiere on the same day as Taylor Swift’s film, October 13, they quickly moved it up to October 6 to avoid the competition. In good spirits, producer Jason Blum playfully blamed Taylor Swift’s film for the shift, saying, “Look what you made me do!” He even added the hashtag #taylorwins for a touch of humor.
Taylor expresses joy of ‘The Eras Tour’
While Taylor Swift hasn’t publicly commented on the new release date of “The Exorcist: Believer,” her fans are undoubtedly thrilled about the upcoming concert film. On Instagram, Taylor expressed how profoundly meaningful and electrifying “The Eras Tour” has been for her and shared her excitement about bringing it to the big screen. She encouraged fans to embrace the era’s style, exchange friendship bracelets, and prepare to sing and dance along. Movie ticketing websites are gearing up for the expected surge in traffic as dedicated Swifties who couldn’t attend the Eras tour in person prepare to secure their tickets.
Taylor Swifts ‘The Eras Tour: The Movie’
The concert film, directed by Sam Wrench, renowned for his work with artists like Billie Eilish, Jennifer Lopez, BTS, and Pentatonix, promises to be a spectacular cinematic experience. Michael O’Leary, president and CEO of the National Association of Theatre Owners, couldn’t contain his enthusiasm for the film’s theatrical release. He highlighted the unique opportunity to enjoy Taylor Swift’s live concerts on the big screen and praised her for making her tour accessible to a wider audience. This is undoubtedly a chance for fans to be part of a cultural phenomenon in a highly accessible way.
By Yashika Desai