Nobody could have predicted that, only a few years after making her acting debut in Om Shanti Om with Shah Rukh Khan in 2007, she would go on to become one of Bollywood’s most well-known performers. The Bollywood diva’s attempts to empower those around her and her will to persevere in the face of obstacles have made her a powerful voice in recent years. Deepika has now added starting her own skincare firm, 82°E, to her list of achievements.
‘82°E’. In an interview with vogue, Deepika Padukone says, “Pronounced eighty-two east, is inspired by the meridian that travels through India and establishes the regular time of the country. “The brand has roots in India, yet its appeal is international. This ethos permeates every part of 82°E, including the name, each product’s style, and the rituals.
Deepika tells vogue that she views self-care as nurturing her mind, body, and spirit rather than focusing on quick cures. It’s about patience, consistency, and simplicity, she claims. Throughout the years, wherever I have been in the world, my self-care rituals have allowed me to feel centred and grounded, and this has served as the inspiration for her brand.