26 July 2023, Mumbai: Actor Varun Dhawan has recently expressed his admiration for Shah Rukh Khan’s film, Pathaan, highlighting its success without relying on excessive PR or marketing tactics. Varun discussed the evolving perception of actors in Bollywood and how Bawaal, directed by Nitesh Tiwari and starring Varun himself alongside Janhvi Kapoor, has garnered attention with its recent release on Amazon Prime Video.
Varun Dhawan praises Pathaan
The digital release of Bawaal has sparked intriguing discussions on social media platforms. One aspect that stands out is the genuine interest and love shown by the audience. Varun Dhawan shed light on the changing dynamics of the entertainment industry and drew parallels to his film’s central theme—being trapped in the image one creates for oneself. He acknowledged that crafting a favorable image is highly emphasized in Bollywood but highlighted a shift in recent times exemplified by Shah Rukh Khan’s Pathaan.
Shah Rukh Khan’s Real Love Varun commended
Shah Rukh Khan for proving that genuine love from the audience surpasses superficial PR strategies. Despite not indulging in excessive promotions, Shah Rukh Khan’s fans flocked to theaters, demonstrating their unwavering support and deep-rooted affection for him and his film. In a world filled with insecurity and the need for followers and fame, Shah Rukh Khan’s approach serves as a beacon of authenticity and real connection with the audience.Bawaal’s uniqueness as a film. Varun expressed immense satisfaction with the project, highlighting how it stood apart from conventional Bollywood norms. The movie’s success did not rely on hardcore promotions or PR stunts; instead, it aligned with director Nitesh Tiwari’s ideology of authenticity. This resonated well with the audience, leading to positive word-of-mouth publicity.
Bawaal’s triumph is a testament to the power of genuine content and storytelling.
It reinforces the fact that the audience appreciates substance over superficiality. The film’s success without an excessive marketing extravaganza signifies a gradual transformation in Bollywood, where meaningful cinema that connects with emotions is increasingly embraced by viewers. Varun Dhawan’s praise for Shah Rukh Khan’s Pathaan reflects the changing dynamics in the entertainment industry. The success of Bawaal on Amazon Prime Video further emphasizes the audience’s growing inclination towards authentic and meaningful films. As Bollywood continues to evolve, genuine storytelling and real audience love take precedence over conventional PR-driven approaches. The success of Bawaal and Pathaan stands as evidence that when audiences connect with a film on a deeper level, genuine word-of-mouth publicity becomes its most powerful ally.
By Yashika Desai